How companies behave define their brand

"Not only is it smart - It's good business"

Billionaire entrepreneur Mark Cuban on Wednesday warned companies against sending employees back to work too soon during the coronavirus pandemic. 

• “Not only is it a safety issue, it’s a business issue,” Cuban said on CNBC’s “Markets in Turmoil” special. 

• “How companies respond to that very question is going to define their brand for decades,” he said. 

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